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3CMA
PO Box 20278
Washington, DC 20041
Phone: (703) 707-0830
Fax: (703) 707-0867
E-Mail 3CMA
Phoenix, AZ Regional Conference - May 11, 2018
 
CONFERENCE LOCATION
Black Canyon conference Center
9440 N 25th Avenue
Phoenix, AZ 85021 

REGISTRATION FEES (Conference Registration)
  • 3CMA Member: $125
  • Non-Member: $145
  • New Member Bonus: $425 (Includes Conference Registration and One-Year 3CMA Membership)
 
Conference Program and Schedule
*Subject to change
8:30 - 9:00 am
Registration & Deluxe Continental Breakfast
   
9:00 – 9:15 am
Welcome, Conference Overview & Introduction to 3CMA
   
9:15 – 10:15 am  
Nextdoor & More
  Remember when Facebook was unchartered territory for local/county government? Today, a plethora of social media platforms are at our disposal for connecting with our communities. But what are the most effective platforms for engaging and tailoring your message for a variety of audiences and communications platforms? Is Twitter where it’s at? Is Facebook still worth your time? Is LinkedIn the next frontier? And where are we going with Nextdoor? This lively session explores the way we grapple with the ever expanding world of Social Media.
   
10:15 – 10:30 am 
Networking Break
 
   
10:30– 11:45 am
All Hands on Deck!  Practical Technology – Tips & Tricks  for Getting the Job Done
  Whether it’s shooting video on the fly with your smartphone or live-streaming on social media, learn how you can use easily available, and oftentimes fairly inexpensive technology and gadgets to create visually compelling content .
   
11:45 – 1:15 pm
Networking Lunch - featuring Full Hot Buffet, Soup, Salad & Dessert Bar 

  Take this time to network with and learn from your colleagues over a leisurely and engaging lunch.  
   
1:15 – 2:30 pm
Storytelling in Government
  What happens when traditional media is no longer reporting on what’s happening in your cities and towns? Government communicators now play dual roles as PIOs and journalists/broadcasters. What strategies are we tapping into to create a narrative to build awareness and a call to action in our communities?
   
2:30 – 2:45 pm
Networking Break
   
2:45 – 4:00 pm
Panel Discussion from the Private Sector
  How changing technology will affect the way we do business and communicate with our citizenry.  
   
4:15 – 4:30 pm
Thank You’s & Closing Remarks
 


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